Varanasi: Glasseo.in, a leading eyewear brand recognized for its blend of health, style, and sustainability, has opened its first flagship store in Varanasi — the world’s oldest living city instead of a metropolitan hub. he move underscores Glasseo’s mission to make protective, stylish, and affordable eyewear more accessible to people in small and culturally rich cities. The new store offers a range of lightweight, durable frames designed for health, fashion, and daily lifestyle needs – from blue-light blocking and UV protection to progressive lenses-reflecting growing awareness about proper eye care across all ages.
Bridging Eye Health, Innovation, and Lifestyle in Varanasi: Glasseo Eyewear aims to blend health and innovation with lifestyle choices, offering products that care for the eyes while adding style to daily life — honoring Varanasi’s rich traditions alongside modern needs.
To celebrate the launch and encourage proper eye care, Glasseo is offering free eye tests to all visitors at its flagship store in Varanasi.
“We chose Varanasi first because it embodies India’s rich past and future potential,” said Govind Pandey, BD Head. “Glasseo.in believes that everyone, regardless of where they live, should have access to stylish and protective eyewear.”
Market Perspectives and Future Plans: Glasseo’s offline store debut in Varanasi signals a growing opportunity for health-centric lifestyle products in small cities. The move highlights a strong, underserved market for protective and stylish eyewear, including progressive lenses for presbyopia, outside metropolitan hubs. Glasseo plans to expand to more tier-II and tier-III cities across India, making protective and stylish eyewear accessible to all. To celebrate its launch, Glasseo Eyewear is offering 10% discount on all frames and lenses during the first two weeks. Customers can visit the flagship store at Sonia Road in Varanasi or explore more at [www.glasseo.in].
